Cedar Glade Brews Identity and Labels

I worked with local brewing company Cedar Glade Brews who were looking to modernize their identity into something that all walks of life could enjoy. The identity was inspired by the Scouts, the great outdoors, and vintage guides and illustrations. The final designs consisted of four beer can labels, posters, postcards, stickers, pins, hats, and extensive merchandise. The beer can labels were created with the intention of taking elements within them (like the fish or squirrels) and incorporating them into merchandise items later down the line.

This brand refresh and identity earned a gold ADDY award from the American Advertising Association in 2024.